Edge Expands Distribution

It is been a couple of months since Head Brewer Kerry Thomas suffered her severe burns as she was brewing at Edge Brewing Company.  Kerry is recovering nicely, but it will probably be a couple of months before she can return to her job.

I was concerned that Edge Brewing might have to take step back from their plans to increase their sales through entering new markets.  Very happy to see they moving forward while Kerry convalesces.  

That is why I was thrilled to see the attached press release from Edge Brewery. 

The following is the official press release from Steve Koonce with the details.

Greetings!

Exciting news from Edge! We are expanding our distribution into the southern and eastern ends of Idaho with Watkins Distributing. This means our delicious draft and upcoming 22oz bombers will soon be available to our friends in Idaho Falls, Pocatello, Magic and Wood River valleys! 

Please read the attached press release and let me know if you have questions about anything at all.

Cheers!

Steve

Steve Koonce
Edge Brewing Company
Director of Sales and Marketing
steve@edgebrew.com
208-996-5639

EDGE PAIRS WITH WATKINS DISTRIBUTING

(September 4, 2015) Boise, ID – EDGE BREWING COMPANY and WATKINS DISTRIBUTING have combined forces to bring Edge’s traditionally brewed ales and lagers to the people of southern and eastern Idaho. Edge currently distributes in the Boise/McCall/Mountain Home area with Stein Beer.

Watkins Distributing will carry Edge’s full line-up of 22oz bottles that includes Obligatory Double IPA, Blackwater Imperial Stout, Odelay Vienna Lager, Onomato Pale Ale, Edge Amber Ale and a seasonal rotator release. The first seasonal release that Watkins will receive will be Edge’s Oktoberfest Marzen Lager. Watkins will start with a limited number of beers on draft from Edge that will include Obligatory Double IPA, Edge Amber Ale and Edge’s Apple Cider.

“EDGE couldn’t be happier to partner with Watkins Distributing,” said Edge Sales Director Steven Koonce. “Watkins represents everything Edge does in terms of being an Idaho based family business interested in bringing great beer to the people of this great state. We expect great things from Watkins in helping to build our brand and spread our delicious beer around the Gem State.”

EDGE will send its first shipment of beers to Watkins by the middle of September.

Watkins Distributing, celebrating 25 years of doing business in Idaho, is owned principally by Mitch and Tony Watkins. Watkins has distribution centers in Idaho Falls, Twin Falls and Coeur d’Alene.

Edge Brewing Company was founded in 2013 by Marcus and Sherry Bezuhly. Edge’s investors include many experienced and award winning home brewers. Edge’s true to style ales and lagers are available throughout the whole state of Idaho as well as in Eastern Oregon. For more information on Edge, please visit www.edgebrew.com.